This sample marketing plan was created with Marketing Plan Pro software. Marketing Strategy Contemporary Ti Design will rely on three forms of marketing activities.
Our minds are programmed to respond to color. The subliminal messages we get from color shape our thoughts. As humans our very survival is hung on the identification of color. We stop our cars for red lights and go on green, we look at the color of certain plants and animals to determine whether or not they are safe for us to eat or touch, the bottom line is that color is a very important part of our daily lives.
It can summon conflicting emotions from blood and warfare to love and passion.
Both of these phrases reinforce why red was an excellent color choice for the logo. By accenting the red with yellow a loosely analogous color palette is created for the brand. The color pink is also widely associated with breast cancer awareness.
It is often used in logos to add a feminine flare. It is a fitting color for a toy that is marketed to little girls. Orange Affordable, Creativity, Enthusiasm, Fun, Jovial, Lighthearted, High-Spirited and Youthful Orange is made up of red and yellow and can represent attributes from each of those colors.
Orange is less intense than red but still packs a lot of punch.
It is more playful and youthful than red. You can commonly find it used in logos to create a playfulness or stimulate emotions and even appetites. The design of the Nickelodeon logo supports the youthful theme with the paint spattered backdrop and playful typography.
It can represent sunshine and happiness or caution and cowardice. Yellow is bright and highly visible which is why it can often be found on caution and other road signs.
Yellow is often used in logo design to get attention, create happiness and warmth. The red works well as an accent color and has been know to raise ones blood pressure and evoke hunger.
Incidentally, this color combination has influenced many other fast food chains.
It is a restful and soothing color but can also represent jealousy and inexperience. You can often find it used in companies that want to portray themselves as eco-friendly.
So whether you like the logo or not, I think we can agree that the various tones of green are right on for this channel. The color conjures up imagery of jungles, grasses and nature in general.
Most people can say they like at least one shade of blue.
It is probably the most popular color in logo design and can be seen extensively in government, medical and fortune company logos. Because purple is the combination of red and blue, it has both warm and cool properties.
The color purple can be found in many education related and luxury product logos. It implies royalty, expense and sophistication which is reinforced by the crown icon that hovers over the type. Brown indicates nature, woodiness, and utility.
Brown is used in logos related to construction and legal logos due to it simplicity, warmth and neutrality. While the color may be received by many as utilitarian, boring or conservative, UPS has taken ownership of the color and used it as a point of distinction.Dear Twitpic Community - thank you for all the wonderful photos you have taken over the years.
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